BUSINESS UNDER LICENSE:  HOW DO I OPEN A FRANCHISE?
Business under license: how do I open a franchise? Start your own business without reinventing the wheel and breaking through  place in the market in a tough fight with competitors?…

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WHAT BOOKS ARE RECOMMENDED  MBS BUSINESS COACHES?
Read while others are celebrating! DON'T WANT TO WASTE YOUR NEW YEAR'S VACATION? THEN WE ADVISE YOU TO ARM YOURSELF WITH A GOOD BOOK ON BUSINESS TOPICS. EXPERTS AND TEACHERS…

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HOW VISUALIZATION WILL SAVE YOUR PROJECT AND BRING THE TEAM TOGETHER
BRIGHT, CONCISE, ACCESSIBLE:  HOW VISUALIZATION WILL SAVE YOUR PROJECT AND BRING THE TEAM TOGETHER You have a large project with a huge amount of introductory information. How can I correctly…

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experience

DON’T KNOW HOW TO LIVE ACCORDING TO THE PLAN?  YOU ARE NOT A DOLT, YOU ARE AN IRRATIONAL PERSON!

How many times at the end of the year did you make a promise to change  your habits and “hold your head”? But new year’s eve passes,  and you understand that the thirst for change is not enough.
It’s time to do something…

We want to help you keep your promises and start the year  easy and effective. There is a method of self-organization in which  no plans needed! This is time management for irrationals.

Alexander Baru, a Moscow Business School coach, a well-known specialist in marketing and advertising, and an expert in creating advertising creatives, will help us understand the pros and cons of the new concept. Continue reading

TURN PROJECT MANAGEMENT ON AN ADVENTURE

Turn project management into an adventure
The main thing in the project is people. Whatever the theorists say controls with three-story diagrams.
So, how do I decide which person to hire?
How to build a cohesive team and set deadlines for employees and create innovations?

We found solutions to all these eternal problems of managers in Tom DeMarco’s book “DEADLINE”. Tom DeMarco is the head of the international consulting company Atlantic Systems Guild, specializing in building complex business systems, risk management, reengineering, and building a healthy corporate culture. Continue reading

THE ART OF CONGRATULATING:  HOW TO MAKE AN INTERESTING ONEAND A USEFUL PRE-HOLIDAY NEWSLETTER

On the eve of holidays, greetings are sent to the mail  mailing lists. Someone gets off with standard ” wishes  happiness in your personal life”, someone sends  great deals and pre-holiday catalogs…  We delete most of them without opening them. How do I make a mailing list that works?

This was told by an invited expert
Moscow Business School, chief operating officer  and co-founder of WIM. agency, head of direction  email marketing and CRM Lingualeo Ivan Zelenin. Continue reading

BUSINESS UNDER LICENSE:  HOW DO I OPEN A FRANCHISE?
Business under license: how do I open a franchise? Start your own business without reinventing the wheel and breaking through  place in the market in a tough fight with competitors?…

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THIS IS FOR LOVE! HOW DO I GET EMPLOYEES TO BE LOYAL AND MOTIVATE THEM TO SUCCEED?
HOW DO I MAKE SURE THAT MY EMPLOYEES LOVE AND RESPECT YOU, BUT DON'T FALL ON YOUR NECK? WHAT LEADERSHIP STYLE SHOULD I CHOOSE TO AVOID BEING CONSIDERED A DICTATOR…

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MANAGING A CREATIVE: HOW TO WORK WITH CREATIVE EMPLOYEES?
Designers, journalists, and photographers are talented people and extraordinary. At the same time, it is often necessary to hear about their lack of order. But if someone complains about being…

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AHEAD OF TIME:  TECHNOLOGIES FOR BUSINESS WINS
Is there a universal recipe for success? We dedicated this newsletter to winning business. Below are 3 stories of Russian companies that have become # 1 in their market due…

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