Monthly Archives: April 2019
PATH TO THE CUSTOMER’S HEART, OR HOW TO PLAN A MARKETING EVENT
The way to the customer’s heart, or how to plan a marketing event
Do you want to enter the market triumphantly with a new product?
Planning a rebranding, but you don’t know what sauce to use present the product to the consumer? There are a lot of questions, and time not enough, and competitors are not asleep. We will tell you how plan marketing events correctly and attract new customers.
The expert was a business coach Moscow Business School, PhD in Economics, associate Professor, marketing consultant Svetlana sterkhova. Continue reading
LIAR, LIAR: HOW TO UNDERSTAND, THAT AN EMPLOYEE IS DECEIVING YOU
Lying at work can be both a ridiculous trifle and a real threat to the company’s security. How do you know that your subordinate is misrepresenting information? How do I recognize potential liars at the interview stage?
Konstantin Mitroshin
Expert Profiler, psychodiagnostic, specialist in the field of developing thinking and removing emotional burnout, coach of Moscow Business School
At interviews, 90 % of applicants embellish the facts from their resume. And this is absolutely normal: the goal of every candidate is to sell themselves. Continue reading
