Monthly Archives: April 2019
The way to the customer’s heart, or how to plan a marketing event
Do you want to enter the market triumphantly with a new product?
Planning a rebranding, but you don’t know what sauce to use present the product to the consumer? There are a lot of questions, and time not enough, and competitors are not asleep. We will tell you how plan marketing events correctly and attract new customers.
The expert was a business coach Moscow Business School, PhD in Economics, associate Professor, marketing consultant Svetlana sterkhova. Continue reading
Lying at work can be both a ridiculous trifle and a real threat to the company’s security. How do you know that your subordinate is misrepresenting information? How do I recognize potential liars at the interview stage?
Expert Profiler, psychodiagnostic, specialist in the field of developing thinking and removing emotional burnout, coach of Moscow Business School
At interviews, 90 % of applicants embellish the facts from their resume. And this is absolutely normal: the goal of every candidate is to sell themselves. Continue reading