ACTIVE SUMMER: HOW TO ORGANIZE A SPORTING EVENT?
Active summer: how to organize a sports event?
In the summer you can’t wait to get to the Park and ride on roller skates
follow the paths, ride a bike and drive to the nearest forest, perform a couple of tricks on a skateboard, play football, badminton
or even playing chess, sitting at a table under a spreading lime tree…
In General, summer is a time of activity and sports. And it’s a sin not to use it!
Even if you’ve never had to organize a sporting event, try it! Active recreation will please your regular and potential customers, and our tips they will help you not miss anything important.
Photo Sergey Meshcheryakovin the preparation of the mailing list we were helped by a coach
Moscow Business School, Deputy Director
Sergey Meshcheryakov, development Manager of the Sokol stadium.
Prepare your sleigh in the summer…
PREPARE YOUR SLED IN SUMMER…
… a sporting event at least a month before the start. But it’s better to start even earlier. For about six months. And if you want to gather a couple of thousand people at the stadium, then you can do it in a year.
Of course, there were cases when the organizers clutched their heads a week before the proposed event. But if a small corporate competition still has a chance to prepare in emergency mode,
then you will have to forget about a large-scale event. However, it will take a lot of time to find a free site, you will have to agree to any conditions.
And be happy if everything went relatively well.
After all, it is almost impossible to foresee everything in such a short time. But the adrenaline is guaranteed. Before, on time, and after the event.
So, if this extreme is not for you, think about it
all in advance.
DECIDE ON THE SCOPE OF THE EVENT
The Moscow swimming Cup and the Nordic walking competition will require very different training.
FIND YOUR AUDIENCE
Find out in advance who exactly you want to see at the summer festival,
and decide what will be interesting to your potential participants. Agree, a sports holiday for young parents with children
it will be noticeably different from the event for wealthy middle-aged people.
SELECT A VENUE
Sites vary in terms of equipment, capacity, and cost.
CALCULATE YOUR BUDGET
Its limits will naturally limit you
and your creative team.
Components of success
COMPONENTS OF SUCCESS
The next stage is the selection of performers, the development of a scenario plan
and preparation of technical specifications. There are several possible scenarios. You can hire a special team,
which will help you with the organization,or take up the case on your own. In any case, you will need to present,
what exactly do you want to see at your event and convey your message
the idea is up to the performers.
The main thing is to adhere to our recommendations.
Describe in detail how you imagine the future event. Specify the items that must be present during the event.
Make the terms of reference so that each point is very clear. If you are in doubt, is it worth writing about something,
do not hesitate to write. This will help you get exactly what you want from the performer.
Assign tasks and clearly describe the areas of responsibility. Choose those who already have experience in organizing sports events.
It doesn’t matter if you have these employees, or if you are attracting a third-party team.
Feel free to use the recommendations. Competent performers are a guarantee that everything will go without a hitch.
What we snow that we heat: the event on the street
WHAT IS SNOW TO US, WHAT IS HEAT TO US:
In summer, it is much more pleasant to do sports in the air, rather than in a stuffy gym. But even here there are some special features that you should definitely consider. For example, a sudden rain can spoil the mood not only for athletes, but also for fans.
Here will come to the aid of ingenuity and advance preparation.
Consider the following factors — and everything will work out.
If you are not a famous fortune teller who predicts the weather
according to the smoke of the sacrificial fire, you will have to trust your intuition. When choosing a date, study the forecasts for the near future and rely on luck. Take precautions, however. Raincoats or umbrellas will not be superfluous. Many organizers keep them in case of bad weather. The audience will undoubtedly appreciate your care and cute design;)
Make sure that in case of rain, the judges and the organizing Committee will be able to take shelter,
and provide awnings over the spectator stands.
Then, if the weather doesn’t turn into a storm, it won’t succeed
it will greatly damage your event and reputation.
DATE AND TIME
When setting the time, make sure that all your events occur during daylight hours. Not all sites are well lit. In addition, if the event is delayed, you will have to pay for additional work of lamps out of your own pocket.
If the event location is located near residential buildings,
don’t start too early. Outraged neighbors who called the police are unlikely to add to your sports excitement and your guests. Even checking the serviceability of the equipment in the morning of the weekend will cause a flurry of discontent.
Any sport involves injuries. And if you get hot and gambling fans, the event can become really dangerous. Security must be on top! Even at children’s sports events, you need security.
There were cases when parents rushed to protect their children. You
don’t need a dump on the field? In addition, very often enthusiastic fans leave their seats and try to support the athletes
not only mentally, but physically.
So that all this does not Mar the fun spirit of team competitions, enlist the support of the following people:
At any, even the most chamber sports event should
a doctor with a first aid kit is on duty. It will also help athletes
in case of injury, and to the audience. If there are more than 100 people, you will need a whole medical team. Ambulance duty at medium and large games and competitions is included in the budget. You should not save money on your guests ‘ health.
If the event is small, two or three people will be enough.
It is important to remember that the security guard on duty at the entrance to the stadium does not belong to this number. He stood on the gate, and will stand.
And remove the audience from the fence grid will not go. This is not his task.
When organizing a large-scale event, you can negotiate
with the local ATS to send one or two security squads. Checked: the police squad, even just pomayachivshiy on the site, is able to cool the most violent fans.
Volunteers are often involved in policing. This is good and convenient. The main thing is to appoint a person who will monitor them, so that the volunteers really ensure order during the event, and do not disappear into the crowd soon after it starts.
How to catch a star?
HOW TO CATCH A STAR?
It is always nice when a professional athlete or a well-known coach takes part in an event.
This immediately gives the event scale, attracts the media,
new participants and fans.
What can induce the “star” to accept your invitation?
This is the most reliable and proven method of motivation.
Athletes respond to it most often. But if there is no money,
you can try other ways.
Agree with your information partners what they will take
an important guest will be interviewed and the story will be filmed with his participation. It is often a pleasure for professional athletes to remind the public of themselves. However, this method will not work with everyone. But here the main tenacity-refused one, call the next.
If you invite an athlete to participate in a non-commercial event,
and in a charity event, you have a better chance of attracting it for free. Many people are willing to work for the sake of helping children
or adults who find themselves in a difficult situation.
If you have good friends of a famous athlete working in your team, it’s time to use your connections! Many people agree to help their friends for a nominal fee.