BUSINESS UNDER LICENSE:  HOW DO I OPEN A FRANCHISE?
Business under license: how do I open a franchise? Start your own business without reinventing the wheel and breaking through  place in the market in a tough fight with competitors?…

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Improving the quality of team collaboration through the use of facilitation methods
A company is a living organism in which all decisions and actions are made in an interconnected and interdependent way, i.e. they influence each other. It is important that regardless…

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HOW DO I NOT RUN OUT OF MONEY ON BLACK FRIDAY?
THIS YEAR, BLACK FRIDAY WILL BE NOVEMBER 23. THERE IS STILL TIME TO PREPARE AND BUY WHAT YOU NEED AT A NICE PRICE. HOW DO I DO THIS? AVOID DISHONEST…

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materials

How to solve email marketing tasks

Email marketing is the best online tool for long-term relationships with clients. It is used to introduce users to the brand, remove fears and distrust, and guide them through the sales funnel. For business, the email channel is one of the most profitable. This is evidenced by the results of a survey conducted a couple of years ago by Econsultancy together with Adestra among marketers of Western companies.

To successfully develop your channel and achieve your goals, you need to work competently with your customer base, send them personalized offers, and analyze the results.This article contains 6 main tasks that an email marketer faces.

1. Develop a subscriber base
The list of subscribers is a key component of email marketing. Continue reading

Cost engineering - as an integral part of the investment and construction process
The problem of estimating the reliable cost of an investment and construction project and forming a realistic project budget is very relevant at the present time. After all, for any…

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AHEAD OF TIME:  TECHNOLOGIES FOR BUSINESS WINS
Is there a universal recipe for success? We dedicated this newsletter to winning business. Below are 3 stories of Russian companies that have become # 1 in their market due…

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LIAR, LIAR: HOW TO UNDERSTAND,  THAT AN EMPLOYEE IS DECEIVING YOU
Lying at work can be both a ridiculous trifle and a real threat to the company's security. How do you know that your subordinate is misrepresenting information? How do I…

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STRICT MANAGEMENT:  TAKE INSIDE ACCORDING TO INDICATIONS
They exist! All about productive and interesting meetings Inga Orlova, expert practitioner in the development and implementation of service standards, training and staff development In Russia, hard management is one…

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